Skipping this year's March Madness brackets? It's not just you

As the annual NCAA tournament kicks off, some Americans are skipping March Madness — or at least they aren't trying to predict who'll win
Drake players warm up during practice for the first round of the NCAA college basketball tournament, Wednesday, March 19, 2025, in Wichita, Kan. (AP Photo/Charlie Riedel)

Credit: AP

Credit: AP

Drake players warm up during practice for the first round of the NCAA college basketball tournament, Wednesday, March 19, 2025, in Wichita, Kan. (AP Photo/Charlie Riedel)

WASHINGTON (AP) — In East Lansing, Michigan, college sports often dominate conversations — especially in March, when everyone seems to be filling out their NCAA brackets.

Jessica Caruss would know; she has lived in the area for most of her life. She loves sports, and she's a Michigan State fan, but she won't be drawing up a March Madness bracket that shows her team (or any team) winning it all.

“Oh, I’m aware. I just don’t do brackets or anything," Caruss said. "I don’t gamble; I don’t see the appeal of it. For me it’s not a rush. It’s stressful.”

She's far from alone in bypassing the brackets. As the annual tournament kicks off, some Americans skip the madness — or at least they don't try to predict who will win. A new poll from The Associated Press-NORC Center for Public Affairs Research shows that about 7 in 10 U.S. adults say they "never" fill out a bracket for the NCAA men's or women's basketball tournament.

This group leans more female: About 6 in 10 bracket avoiders are women.

“I'm probably not going to watch. I have not really been into it in quite some time,” Caruss said. “I’ve never understood the March madness.”

Other bracket avoiders plan to watch tournament games but won't predict winners. Chris Lara lives in Belvidere, Illinois, but supports UCLA because of his California roots. Both the UCLA women’s and men’s basketball teams will be competing in the NCAA tournament, and he plans to cheer them on. But he doesn’t feel confident in his ability to determine the winners for every match-up in a bracket.

“I don’t have the knowledge to pick the teams correctly or to know the ones that are the best,” Lara said. “I would just go with my heart and pick teams. ... And then it wouldn’t work out well.”

For some people, the madness is barely registering.

Justin Campbell, a 29-year-old from Brookhaven, Mississippi, said he’s never followed sports closely. He’s not tracking the NCAA tournament, let alone making a bracket. He might tune into a game if it’s on at a restaurant he’s at, but basketball takes a back seat to football in his corner of southern Mississippi.

“I’m sure if I was in a different town where it was all we talked about, it might be different,” Campbell said. “But where I am, football is more the big thing.”

Even among the sliver of U.S. adults who fill out a men’s or women’s bracket at least “some years,” about two-thirds of that group say the fact that other people were doing it was a “major” or “minor” reason for their participation.

In the suburbs of Seattle, Laura Edain said she’s not interested in March Madness, either, and does not plan to seek out any games. Edain, 55, used to work in an office that may have had more discussion of March Madness and brackets as it happened — or she would overhear references to Gonzaga University's many tournament runs — but the bracket predictions have never appealed to her.

“I don’t think I would have participated, even then," Edain said. "And now, I just am not in any kind of circle that really talks about it at all.”

___

Visual Storytelling News Editor Panagiotis Mouzakis in London contributed to this report.

___

The AP-NORC poll of 1,112 adults was conducted Feb. 6-10, using a sample drawn from NORC’s probability-based AmeriSpeak Panel, which is designed to be representative of the U.S. population. The margin of sampling error for adults overall is plus or minus 4.1 percentage points.

FILE - Two basketballs sit on the floor before a second round game between UCLA and Oklahoma in the NCAA college basketball tournament, Monday, March 20, 2023, in Los Angeles, Calif. (AP Photo/Kyusung Gong, File)

Credit: AP

icon to expand image

Credit: AP

AP Illustration / Annie Ng

Credit: AP

icon to expand image

Credit: AP